Video marketing has officially gone viral. With the onset of TikTok during the pandemic, short-form video content has rocket-launched into popularity with nearly every app coming up with some version of it: Instagram Reels, YouTube Shorts, Pinterest Idea Pins, and so on. As video becomes entrenched in marketing, brands are feeling the pressure to churn […]
Dan has been working in the cannabis industry for over four years. Currently, he heads business development and strategic partnerships for Cannabis Creative Group. He is a member of the Cannabis Marketing Association, Rolling Stone Culture Council, and National Association of Cannabis Businesses. He serves as a committee member of the NCIA’s Marketing and Advertising Committee and Co-Chairs the Content and Education Committee.
