\Licensed cannabis retailers in Canada set a new monthly sales record in June of CA$517.8 million, or about $374.5 million USD. This exceeds the $372.4 million USD generated by California during the same month, which means that Canada — at least for the month of June — became the world’s largest cannabis market, according to SF Gate.
As the world’s second-largest country by land mass, Canada is far bigger than California, but the territories have similarly sized populations. But while California’s cannabis industry has struggled with high taxes, strict regulations, local bans, and competition with a rampant illicit market, the Canadian market has continued growing with new businesses and overseas export opportunities.
California currently has 3.7 cannabis dispensaries or delivery services per 100,000 people, according to the report, while Canada has 7.9 cannabis stores per 100,000 people.
Los Angeles-based cannabis consultant Hirsh Jain told SF Gate that California had all of the advantages it needed to become a global leader in cannabis reforms, “Yet poor policymaking has turned what should have been the world’s premier legal cannabis market into a cautionary tale.”
Previously, Michigan outpaced California in total legal cannabis sales in 2024, although the California market still generated more revenue that year.
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