YouGov: Most Women Would Try Cannabis if it Gave Health Benefits

Most women surveyed by YouGov indicated they would try cannabis products if they were to provide health benefits, with 16% saying they were interested in sleep quality improvements and 14% preferring to opt for pain management. Meanwhile, nearly a third (32%) said there is no reason they would try cannabis products, while 15% said they already consumed cannabis. 

Another 12% indicated they would try cannabis to help them relax, while the same share said they would try cannabis as an alternative to over-the-counter medicines, or to help improve their focus. Eleven percent said they would try cannabis if it helped treat their depression or anxiety. 

Seven percent of women said they would try cannabis products if they had more knowledge of the effects; the same percentage said they would try it if a professional or expert helped guide them. 

The poll found 5% of women would try cannabis if it increased their personal enjoyment and another 5% if cannabis were socially acceptable. Four percent of women said they would try cannabis if they heard positive experiences from people they know and respect, and the same share indicated they would try it if it helped improve athletic performance or training, helped enjoy social experiences, or if the products enhanced meditation, spirituality, and mindfulness. 

Among women surveyed who already consume cannabis, price was a primary consideration, with 70% saying that cost heavily influences their choice of products, while detailed descriptions of effects help 49% of women select the right cannabis products for their needs. In addition, 36% value products with premium ingredients. 

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