Marketing

The cannabis brand Cookies is being accused of marketing to children due to the company’s name and brand colors.

A federal judge on Monday permanently blocked Capna Intellectual from using a product logo after a legal challenge by Kool cigarette brand owner ITG Brands.

A cannabis business in Portland, Maine is facing a $10,000 fine over the company logo, which regulators say violates a state law prohibiting cannabis packaging or labels from depicting images that might “reasonably” appeal to minors.

The FTC and FDA have launched “Operation CBDeceit,” sending fines and warning letters to CBD companies who allegedly made false or misleading health claims about their products.

Will Read is the founder and president of CannaPlanners, a Vermont-based web design and marketing company that specializes in the needs of the cannabis industry.

With the digital age in full swing, cannabis companies must learn to adapt to modern necessities like an optimized strategy for SEO, or search engine optimization.

Subversive Capital Acquisition Group has announced the purchasing of Caliva and Left Coast Ventures and the forming of TPCO Holding Corp., aka The Parent Company.

Shawn Gold is the founder and CEO of Pilgrim Soul Creative, a cannabis lifestyle brand based on using cannabis to encourage creative thinking.

A recent study by Washington State University researchers found that teenage boys are easily influenced by social media and advertising into believing that cannabis will improve their sex lives.

Jay-Z’s new cannabis brand Monogram has launched a billboard advertising campaign at the borders between states with disparate cannabis laws.

The EU Parliament has voted to raise THC limits for industrial hemp from 0.2 to 0.3 percent and to establish hemp industry marketing standards.

A new California law allows cannabis producers to release their products with an “appellation of origin” label similar to those found in the state’s wine industry.

Jon Lowen is the co-founder of Surfside, a cannabis consumer-focused analytics and advertising platform.

A Florida-based attorney has filed federal lawsuits against at least three cannabis companies in Michigan, claiming the companies sent unsolicited marketing text messages or automated phone calls without proper consent.

Full-spectrum hemp oil brand Synchronicity has become the first CBD company to land a partnership with the United Soccer League.

During the nearly two years of federal legalization in Canada, no single cannabis brand has earned more than 41 percent recognition among consumers.

Brent and Barry Walkers are the two brothers behind Dub Bros, a California-based, vertically integrated cannabis company with a foothold in multiple state-legal marketplaces.

A recent industry analysis found that Leafs By Snoop is the most recognizable cannabis brand, followed by Cheeba Chews and Marley Natural.