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New Jersey Cannabis Company Names Strain After Governor

New Jersey Gov. Phil Murphy recently visited the Bloomfield cannabis company Prolific GrowHouse after the company unveiled a new cannabis strain named after the governor, ‘Murphy’s Sourz.’

Full story after the jump.

A Bloomfield, New Jersey cannabis company has named a strain after Gov. Phil Murphy (D), WHYY reports. ‘Murphy’s Sourz,’ cultivated by Prolific GrowHouse, is described as a delightful mix of sour lemon, sweet tangerine, with hints of diesel and pine” and was officially launched in January.  

David Nicolas, CEO of Prolific, said the strain was intended to get the governor’s attention and led to Murphy visiting the company this week. During the visit, during which Murphy posed for a picture with a flier promoting the strain, the governor said he was “honored.” 

“I still want to see… more equity, more reward and redemption for the folks who were crushed by the war on drugs.” — Murphy, during the visit, via WHYY 

 

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A post shared by Governor Phil Murphy (@govmurphy)

Murphy’s visit also intended to highlight a minority-owned New Jersey cannabis business. Nicolas is a first-generation Haitian-American who grew up in Trenton. Nicolas told WHYY that he believes his employee cohort, with an average age of 25, “is probably the youngest in the nation, operating a legal cannabis business.” 

“But everyone here has hustle,” Nicolas said, “and is definitely dedicated towards this company.” 

Nicolas did note that the lack of business capital is “where the diversity is going to not be the same” for cannabis businesses. 

”I think the state can do a little better,” he said, “provide more grants, allow the grants that are open for businesses that are non-cannabis to be open for cannabis businesses.”

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